One Day All Frames Will Be Supplied On-Demand

Imagine a world where buying and holding thousands of stock frames is history. No more unsold stock gathering dust in the back office, no more backordered or discontinued frames, and no more frames that are too big, too small, or the wrong color.

With 3DNA, you order just what you need, when you need it, and nothing extra.

The End of Stock Brokering

The days of brokering stock eyewear are numbered. Consumers shopping based on price will just buy online, and giving away your services no longer holds value. It’s time to stop being a showroom for your competitors.

Take back control of your industry and your career.

Embrace the Future

No more wasted inventory, no more limitations—just on-demand, customized, and personalized eyewear, made to spec based on your skills and expertise.


3DNA – The Inventory Alternative
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